A market based competitive assessment is a direct comparison with a few target competitors.
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Verified
Q6: Price premium for a brand is the
Q7: Customer-centric marketing that would build mutually beneficial
Q8: A delighted customer costs less to service,
Q9: Loyal customer are necessarily profitable customers
Q10: In order to maximize profit companies need
Q12: Delighted customers need an incentive to repurchase
Q13: Brand-equity assets don't have the potential to
Q14: A process based competitive assessment is evaluating
Q15: In addition to increased value and profits,
Q16: Efficiency and profitability of corporations do not
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