_______ represent basic convictions that predict behaviour.
A)Values
B)Preferences
C)Convictions
D)Attitudes

Question

Quizplus · Accepted Answer

Values are beliefs held by individuals which predispose them to behave in certain ways. They represent basic convictions that guide decisions and actions. Therefore, values are most closely related to predicting behavior as they serve as a foundation for attitudes and actions. Preferences are more often related to personal likes and dislikes and may not necessarily predict behavior. Convictions and attitudes are related to values but do not represent the basic set of beliefs that drive behavior.

_______ Represent Basic Convictions That Predict Behaviour