The ________ is the actual product plus supporting features, such as delivery, installation, financing, and warranty.
A) brand
B) innovation
C) augmented product
D) potential product
E) core product

Question

Quizplus · Accepted Answer

The augmented product is the actual product plus additional features or services that enhance its value to the customer, such as delivery, installation, financing, and warranty. The core product is the main product itself, while the potential product refers to future products that a company could develop. Branding and innovation are not specific to the concept of augmented product.

The ________ Is the Actual Product Plus Supporting Features, Such