Why do sales and profits decline during the last stage of the product life cycle?
A) consumers' needs change and the product is no longer desirable
B) competitors have entered the market
C) consumers are unaware of the product
D) there has been a recall on the product and consumers are afraid to purchase it

Question

Quizplus · Accepted Answer

As the product enters the last stage of its life cycle, consumers' needs and preferences change, making the product no longer desirable. This leads to a decline in sales and profits as consumers shift to newer and more appealing products.

Why Do Sales and Profits Decline During the Last Stage