The Bayesian approach to sampling is theoretically appealing,however,it is not widely used in marketing research because much of the required information on costs and probabilities is not available.
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Q2: If the sampling unit is different from
Q3: It is not always possible to reduce
Q4: Sampling efficiency is a concept that reflects
Q5: The larger the sample,the greater the gain
Q6: Systematic sampling is different from simple random
Q7: Quota sampling permits assessment of sampling error.
Q8: Sample size is influenced by the average
Q9: Confidence intervals,which contain the true population value
Q10: Every potential nonprobability sample needs to have
Q11: In simple random sampling,each element in the
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