Gutter Guys is a gutter installation company in Southern California that used to generate most of its sales through telemarketing but now uses direct mail to reach prospective customers.Which of the following most likely explains the reason that Gutter Guys switched from telemarketing to direct mail?
A)National Do Not Call Registry
B)Children's Online Privacy Protection Act
C)Federal Trade Commission's Anti- Spam Act
D)California Online Privacy Protection Act
E)Privacy Promise to American Consumers

Question

Quizplus · Accepted Answer

The National Do Not Call Registry prohibits telemarketing calls to phone numbers that are on the list, which could have reduced the effectiveness of Gutter Guys' telemarketing strategy. Switching to direct mail would allow them to reach potential customers without violating the registry.

Gutter Guys Is a Gutter Installation Company in Southern California