Responding effectively to rumours and negative information in a social media environment requires companies to ________.
A) respond to each and every rumour
B) continually engage with stakeholders
C) reply immediately and spontaneously
D) limit their online presence

Question

Quizplus · Accepted Answer

Continual engagement with stakeholders allows for a responsive and transparent approach to addressing rumours and negative information in a social media environment. This approach fosters trust and credibility with the online community. Responding to each and every rumour may not be necessary or feasible, and immediate and spontaneous replies may require further investigation or reflection. Limiting online presence may actually amplify negative information and limit opportunities for communication and reputation repair.

Responding Effectively to Rumours and Negative Information in a Social