Jimmy's Hardware,an independent local retailer,is losing business to Wal-mart.This is most likely because he cannot match Wal-mart's pricing strategy of ________.
A) EDLP
B) EFGF
C) fixed prices
D) value-added pricing
E) skimming pricing

Question

Quizplus · Accepted Answer

Wal-mart's pricing strategy is often based on Every Day Low Prices (EDLP), which means they offer consistently low prices without relying on frequent sales or discounts. Jimmy's Hardware may not be able to match these low prices consistently, causing customers to shop at Wal-mart instead.

Jimmy's Hardware,an Independent Local Retailer,is Losing Business to Wal-Mart