When a retailer like The Cocoa Trees opens stores in Vietnam,Malaysia,India and the Maldives,it is pursuing ________ as a growth strategy.
A) market penetration
B) product development
C) market expansion
D) market development
E) diversification

Question

Quizplus · Accepted Answer

Market development is a growth strategy where a company seeks to sell its existing products in new markets, such as opening stores in new countries.

When a Retailer Like the Cocoa Trees Opens Stores in Vietnam,Malaysia,India