During a job interview,Juan is first asked by her interviewer to speak about her strengths and positive qualities.Soon after,she is asked to mention her negative traits.The interviewer meets other candidates,but he reverses the order of his questions.Finally,he considers offering the job to Juan as he remembers her positive traits better than others'.In the context of persuasion,the scenario exemplifies ________.
A)the primacy effect
B)the lowball technique
C)the sleeper effect
D)the door-in-the-face technique

Question

Quizplus · Accepted Answer

The scenario exemplifies the primacy effect, which is when the first information presented has a stronger impact and is more easily remembered than information presented later. Juan's positive traits were mentioned first, making them more memorable to the interviewer and influencing his decision to consider offering her the job. The other options are not applicable to this scenario.

During a Job Interview,Juan Is First Asked by Her Interviewer