You agree to buy a new computer at a terrific price.Then the sales associate charges you for software you thought was included in the original package.You've been
A)victimized by the overjustification effect.
B)low-balled.
C)victimized by post-decision dissonance.
D)victimized by cognitive dissonance.

Question

Quizplus · Accepted Answer

The low-ball technique is a strategy where an initially attractive offer is made to get a person to commit to a purchase, and then the terms are made less favorable. In this scenario, the sales associate initially offers a terrific price, which gets the buyer to commit, and then adds additional charges for software, making the terms less favorable after the commitment has been made.

You Agree to Buy a New Computer at a Terrific