When researchers use a Likert scale to assess individuals' attitudes, they
A) ask participants to use numbers to indicate the extent to which they agree with a particular statement.
B) record participants' response latency to a question about their attitude.
C) code the content of participants' spontaneous speech.
D) obtain participants' descriptions of how they would behave in a particular situation.

Question

Quizplus · Accepted Answer

When researchers use a Likert scale to assess individuals' attitudes, they ask participants to use numbers to indicate the extent to which they agree with a particular statement. The Likert scale is a commonly used rating scale that measures the degree of agreement or disagreement with a statement on a scale of 1 to 5 or 1 to 7.

When Researchers Use a Likert Scale to Assess Individuals' Attitudes