Institutional advertising:
A) is selling an idea about the company.
B) refers to promoting a product that is banned by law.
C) conveys socially relevant messages.
D) must be used only while introducing a new product.

Question

Quizplus · Accepted Answer

Institutional advertising is a type of advertising that is used to promote a company or organization, rather than a specific product or service. The goal of institutional advertising is to create a positive image of the company or organization in the minds of consumers.

Institutional Advertising