Juan is using ____ when he systematically compares various cost and revenue estimates in order to determine the acceptability of alternative prices.
A) break-even analysis
B) price lining
C) cost functioning
D) demand functioning

Question

Quizplus · Accepted Answer

Break-even analysis involves comparing costs and revenues to determine at which point a product or service will begin to make a profit. This analysis is commonly used in pricing decisions to determine the minimum price necessary to break even, as well as to compare different pricing strategies to see which one will be most profitable.

Juan Is Using ____ When He Systematically Compares Various Cost