Which term best describes the following statement? "Campbell's products are highly uniform in that they perform similar functions for buyers and are available via the same distribution channels."
marketing length
marketing height
product mix consistency
marketing strategic perimeter
marketing mix depth

Question

Quizplus · Accepted Answer

The Answer of Which term best describes the following statement? "Campbell's products are highly uniform in that they perform similar functions for buyers and are available via the same distribution channels."
marketing length
marketing height
product mix consistency
marketing strategic perimeter
marketing mix depth

Which Term Best Describes the Following Statement? "Campbell's Products Are