Pabst beer had a revival in Canada when it began targeting hipsters, a group of people who embrace edginess in their lives with independent thought, progressive thought, creativity, and witty banter.This targeting likely follows which segmentation approach?
social class
lifestyle
occupation
attitude towards the product
personality

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The Answer of Pabst beer had a revival in Canada when it began targeting hipsters, a group of people who embrace edginess in their lives with independent thought, progressive thought, creativity, and witty banter.This targeting likely follows which segmentation approach?
social class
lifestyle
occupation
attitude towards the product
personality

Pabst Beer Had a Revival in Canada When It Began