Many companies, enlist everyday consumers who are enthusiastic about their brands to become ________ who share their passion for a company's products with large circles of friends and acquaintances in return for insider knowledge and other rewards.
early adopters
brand ambassadors
direct marketers
direct sellers
aspirational consumers
Correct Answer:
Verified
Q21: Why should marketers care about online social
Q22: A _ is a need that is
Q23: Which of the following influences the goods
Q24: Facebook.com and YouTube are examples of _.
buzz
Q25: According to Freud's theories, people are _
Q27: A person's buying choices are influenced by
Q28: Researchers found that a number of well-known
Q29: _ is the most important consumer buying
Q30: Companies who use brand ambassadors are participating
Q31: Brand personality is a mix of human
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