Which of the following is the best example of an organizational buyer?
A)a mother buying milk for her young son
B)a computer programmer buying the latest game for his Xbox.
C)a store owner buying hand-painted slate signs to sell in her store
D)a botanist buying a rose bush for his home garden
E)a parent buying a softball glove for a daughter

Question

Quizplus · Accepted Answer

An organizational buyer is an individual or group within an organization that is responsible for making purchasing decisions. In this case, the store owner is buying the slate signs to sell in her store, making her a clear example of an organizational buyer. The other options are individual consumers purchasing products for personal use.

Which of the Following Is the Best Example of an Organizational