The element of the marketing mix that describes what is exchanged for a product is known as
A)a product.
B)the price.
C)promotion.
D)the place or distribution.
E)money.

Name: The element of the marketing mix that describes what is exchanged for a product is known as A)a product. B)the price. C)promotion. D)the place or distribution. E)money.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The price element of the marketing mix refers to what the customer must exchange in order to receive the product or service.

The Element of the Marketing Mix That Describes What Is