In analyzing patronage of fast-food restaurants,people who most likely will never visit one are referred to as
A)nonqualified prospects.
B)dead leads.
C)potential prospects.
D)nonprospects.
E)laggards.

Question

Quizplus · Accepted Answer

Nonprospects are people who are not likely to ever become customers or patrons of a particular business or industry. In this case, the nonprospects are people who are unlikely to ever visit a fast-food restaurant.

In Analyzing Patronage of Fast-Food Restaurants,people Who Most Likely Will