The 80/20 rule is most closely related to which method of segmentation?
A)geographic
B)psychographic
C)opportunistic
D)demographic
E)behavioral

Question

Quizplus · Accepted Answer

The 80/20 rule, also known as the Pareto principle, is based on the idea that 80% of a company's revenue is generated by 20% of its customers. This principle is most closely related to behavioral segmentation, which divides customers based on their behaviors or actions, such as their buying habits or preferences. By targeting the 20% of customers who generate the most revenue, companies can optimize their marketing efforts and increase their profitability.

The 80/20 Rule Is Most Closely Related to Which Method