A(n)________ is the ultimate user of a good or service.
A)stakeholder
B)market
C)target market
D)marketer
E)consumer

Question

Quizplus · Accepted Answer

The term "consumer" refers to the ultimate user of a good or service, as opposed to other options like stakeholders (which can refer to any person or group affected by a company's actions), the overall market (which includes all potential buyers, not just those who actually purchase), or the target market (which is a specific group of potential buyers that a company is trying to appeal to). A marketer may be involved in promoting the product or service, but they are not the ultimate user.

A(n)________ Is the Ultimate User of a Good or Service