_____ are products that consumers see as being basically the same,so consumers shop for the lowest price.
A) Low-prestige specialty products
B) Product equivalents
C) Heterogeneous shopping products
D) Generic convenience products
E) Homogeneous shopping products

Question

Quizplus · Accepted Answer

Homogeneous shopping products are those products that are considered essentially interchangeable by consumers, leading them to make purchase decisions based on price. Examples include basic household items like sugar, flour, and gasoline.

_____ Are Products That Consumers See as Being Basically the Same,so