For a CRM system to be effective,customer information must be stored in a data mine.
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Q6: Data mining in a CRM environment is
Q7: Through the application of knowledge management,the Lands'
Q9: Channel interactions include store visits,conversations with salespeople,and
Q12: As a process strategy,customer relationship management (CRM)manages
Q13: Transactions-based interactions are no different from any
Q14: Once a credit card is swiped,the retailer
Q15: Point-of-sales interactions are used both in marketing
Q16: Data enhancement is a file compression technique
Q18: Response lists are especially important in database
Q19: The process of centralizing data in a
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