The ability of an organization to produce services that, by utilizing the consumer's five senses, have some uniqueness in their characteristics is referred to as
A) mass production.
B) time-based competition.
C) differentiation.
D) flexible response.
E) experience differentiation.

Question

Quizplus · Accepted Answer

Experience differentiation refers to the ability of an organization to provide unique services through the use of the consumer's five senses. This can include sensory elements such as the ambiance, decor, music, aromas, and more. It creates a unique experience for the consumer, setting the organization apart from competitors. Mass production refers to the production of goods in large quantities, typically with little customization or individualization. Time-based competition refers to the strategy of competing based on speed and efficiency. Differentiation is a general term that refers to any strategy that sets an organization apart from its competitors in some way. Flexible response refers to an organization's ability to adapt quickly to changes in the environment or customer demand.

The Ability of an Organization to Produce Services That, by Utilizing