With regard to the go-to-market strategy component of the venture concept reality check it is important to uncover which of the following?
A) Discover the target customer's frequency of purchase
B) Find out the target customer's preferred place of purchase
C) Find out the target customer's preferred information channel
D) All the above

Question

Quizplus · Accepted Answer

To effectively reach and sell to the target customer, it is important to uncover their purchasing frequency, preferred place of purchase, and preferred information channel. This information can then be used to tailor the go-to-market strategy to best reach and appeal to the target customer.

With Regard to the Go-To-Market Strategy Component of the Venture