In the 'maturity' stage of the industry life cycle,the issue is:
A)how to manage industry position
B)how to manage markets and assets
C)how to grow
D)how to avoid decline

Question

Quizplus · Accepted Answer

In the maturity stage, the industry has reached its peak and growth may be limited. The focus shifts to managing existing markets and assets to maintain profitability and competitive position. Therefore, choice B, "how to manage markets and assets", is the best option. While managing industry position, growth, and decline are also relevant, they are not the primary concerns in the maturity stage.

In the 'Maturity' Stage of the Industry Life Cycle,the Issue