Which of the following is not a limitation of a non-financial measure?
A) Managers find it difficult to select measures because there is a wide choice of non-financial measures.
B) Managers find that some non-financial measures, such as customer satisfaction rating, lack integrity and are hard to verify.
C) Non-financial measures are often too simplistic, such that managers find it hard to draw meaningful conclusions from examining non-financial measures.
D) Non-financial measures do not always 'translate' to financial outcomes.

Question

Quizplus · Accepted Answer

The other options (A, B, and D) are all limitations of non-financial measures, while option C suggests that non-financial measures may be too simplistic, which may not necessarily be a limitation or disadvantage of using these measures.

Which of the Following Is Not a Limitation of a Non-Financial