__________ refers to people's motivation at a given moment to engage in a risky behavior.
A) Behavioral willingness
B) Perceived behavioral control
C) Subjective norms
D) Implementation intentions

Question

__________ refers to people's motivation at a given moment to engage in a risky behavior.​
A) ​Behavioral willingness
B) ​Perceived behavioral control
C) ​Subjective norms
D) ​Implementation intentions

Quizplus · Accepted Answer

Behavioral willingness refers to the degree to which individuals are currently motivated to engage in a risky behavior, regardless of their attitudes or intentions towards it. It is influenced by factors such as emotions, social context, and perceived benefits and costs of the behavior. Perceived behavioral control refers to individuals' perceived ability to perform the behavior, whereas subjective norms refer to perceived social pressure to perform or not perform the behavior. Implementation intentions are specific plans that individuals make to carry out a behavior in a specific situation.

__________ Refers to People's Motivation at a Given Moment to Engage