A(n) _______________ strategy is a competitive strategy by which a firm develops unique products or services from those of its competitors, or makes radical business changes that may alter the fundamental nature of the industry.
A) alliance
B) growth
C) differentiation
D) innovation

Question

Quizplus · Accepted Answer

An innovation strategy involves creating unique products or services or making significant changes that can transform the industry, distinguishing it from competitors.

A(n) _______________ Strategy Is a Competitive Strategy by Which a Firm