Which pricing strategy has the advantage of being simple to calculate but has the disadvantage of ignoring demand and competitive conditions?
A)gray marketing
B)skimming
C)penetration
D)market holding
E)cost-based

Question

Quizplus · Accepted Answer

Cost-based pricing is simple to calculate because it involves adding a markup to the cost of goods sold. However, it ignores demand and competitive conditions, which can lead to pricing that is not aligned with the market.

Which Pricing Strategy Has the Advantage of Being Simple to Calculate