IT consumerization is the migration of consumer technology into enterprise computing environments because personally-owned IT is as capable and cost-effective as its enterprise equivalents.

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IT consumerization refers to the trend of using personal technology devices and software for work purposes, instead of relying solely on enterprise-provided technology. This trend is driven by the fact that consumer technology has become as capable and cost-effective as enterprise technology, making it a viable option for businesses to adopt.

IT Consumerization Is the Migration of Consumer Technology into Enterprise