Rates for digital advertising can be determined in a number of ways. Using the Cost per _________________ method, the advertiser pays for the number of users exposed to the ad, typically expressed as cost per mille CPM) or cost per thousand CPT). Both terms base the ad charge on how many thousands of users are exposed to the ad.

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The Answer of Rates for digital advertising can be determined in a number of ways. Using the Cost per _________________ method, the advertiser pays for the number of users exposed to the ad, typically expressed as cost per mille CPM) or cost per thousand CPT). Both terms base the ad charge on how many thousands of users are exposed to the ad.

Rates for Digital Advertising Can Be Determined in a Number