Your textbook describes a number of e-business models. An affiliate marketing model is one where products/services with basic features are distributed at no charge to gain exposure and market awareness. Users who want product versions with additional or more powerful features upgrade to the full product by paying a fee.

Question

Quizplus · Accepted Answer

The description given in the question describes a freemium e-business model, not an affiliate marketing model. An affiliate marketing model is when a company pays commission to other businesses or individuals (the affiliates) for driving traffic or sales to their website or product.

Your Textbook Describes a Number of E-Business Models