________________ involves paying search engines to display links to a company's Website alongside organic search results in areas designated for paid or sponsored ads.
A) Paid search promotions PSP)
B) Marketing by Web design
C) Pay per click advertising PPC)
D) Search engine optimization SEO)

Question

Quizplus · Accepted Answer

Pay per click advertising (PPC) involves paying search engines to display links to a company's website alongside organic search results in areas designated for paid or sponsored ads. This advertising model enables businesses to attract relevant traffic to their website and only pay when a user clicks on their ad.

________________ Involves Paying Search Engines to Display Links to a Company's