From a strategic business standpoint, Facebook's Open Graph Initiative extends the service's presence and influence) across the World Wide Web to other sites.

Question

Quizplus · Accepted Answer

Facebook's Open Graph Initiative allows websites to incorporate Facebook features, such as the Like button and social plugins, into their own pages. This extends Facebook's influence beyond its own platform and increases its presence across the web.

From a Strategic Business Standpoint, Facebook's Open Graph Initiative Extends