In the era of Web 1.0, the primary goal of online marketers was _______________, whereas in the era of Web 2.0, the primary goal of online marketers is ________________.
A) Sales / Profits
B) Public relations / Advertising
C) Email / Twitter
D) Influence / Relationships

Question

Quizplus · Accepted Answer

In the era of Web 1.0, online marketers focused on influencing consumer behavior and decisions, primarily through one-way communication. With the advent of Web 2.0, the focus shifted towards building relationships with consumers, leveraging interactive and social platforms to engage in two-way communication and foster a sense of community.

In the Era of Web 1