John,a product manager,decides to adopt to a new strategy to improve the quality of products served by his company.He also has the additional responsibility of convincing his team members to use the new strategy.In the context of innovation adopters,John is an example of a(n):
A)laggard.
B)early adopter.
C)early majority.
D)late majority.

Question

Quizplus · Accepted Answer

John is a product manager who is adopting a new strategy and also convincing his team members to use it. This shows that he is willing to take risks and try new approaches, making him an early adopter. Laggards are those who resist change and are the last to adopt new innovations, while the early majority and late majority are more cautious and may wait to see the success of the innovation before adopting it.

John,a Product Manager,decides to Adopt to a New Strategy to Improve