Which of the following models of e-commerce should focus on retaining the customers to capture additional future sales?
A)Business-to-consumer (B2C)
B)Business-to-business (B2B)
C)Consumer-to-consumer (C2C)
D)Government-to-consumer (G2C)

Question

Quizplus · Accepted Answer

Business-to-consumer (B2C) e-commerce should focus on retaining customers because this model involves businesses selling products or services directly to individual consumers. Repeat purchases from the same customers can be a significant source of revenue for B2C e-commerce businesses.

Which of the Following Models of E-Commerce Should Focus on Retaining