Tambra needs to make sure that she has a representative sample for her master's thesis. She needs to ensure that her sample matches the national consensus data on gender and ethnicity for the local area. She needs 60% females and 45% White participants to appropriately represent these groups in her data. She is interested in what type of sampling procedure?
A) cluster sampling
B) area probability sampling
C) simple random sampling
D) stratified random sampling

Question

Quizplus · Accepted Answer

Stratified random sampling involves dividing the population into subgroups based on certain characteristics (in this case, gender and ethnicity) and then randomly selecting participants from each subgroup in proportion to their representation in the population. This is the most appropriate method for creating a representative sample that matches the national consensus data.

Tambra Needs to Make Sure That She Has a Representative