How has the availability of information enabled services marketers to move away from mass marketing to targeting individuals?
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Q32: Describe the role of technology in linking
Q33: The marketing manager of a local service
Q34: COMPLETION QUESTIONS
Fully Interactive
Networking
World Wide Web (Web)
Customer Databases
Customer
Q35: Which,if any,of the following is NOT a
Q36: Which,if any,is NOT an appropriate guideline for
Q38: How does technology help to empower service
Q39: COMPLETION QUESTIONS
Fully Interactive
Networking
World Wide Web (Web)
Customer Databases
Customer
Q40: How do advances in technology impact economic
Q41: During a recent meeting of top management,a
Q42: During a recent meeting with the marketing
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