In considering customer's needs,the balanced scorecard method will look at:
A)Market share growth and customer retention.
B)Return on sales and sales turnover.
C)Residual income and return on investment.
D)Organizational procedures and information systems.

Question

Quizplus · Accepted Answer

The balanced scorecard method places a strong emphasis on fulfilling customer needs and wants. Market share growth and customer retention are important measures of how well a company is meeting the needs of its customers. Options B, C, and D do not directly relate to measuring customer needs.

In Considering Customer's Needs,the Balanced Scorecard Method Will Look At