All of the following are characteristics of the introduction stage of the product life-cycle except
A) usually, a low profit or even a loss.
B) the appearance on the market of refinements or extensions of the original product.
C) relatively few competitors.
D) often, high price.
E) low consumer awareness and acceptance of the product.

Question

Quizplus · Accepted Answer

The appearance on the market of refinements or extensions of the original product is a characteristic of the growth or maturity stage of the product life-cycle, not the introduction stage.

All of the Following Are Characteristics of the Introduction Stage