Hilton Hotels' use of customer information software to identify the most profitable customers to direct its services to is an example of using information systems to:
A) strengthen customer intimacy.
B) differentiate their service.
C) focus on market niche.
D) increase efficiency.
E) provide services at a lower price than its competitors.
Correct Answer:
Verified
Q12: Which of the following industries has the
Q13: Internet technology:
A) makes it easy for rivals
Q14: As discussed in the chapter opening case,
Q15: A manufacturer of deep-sea oil rigs may
Q16: All of the following could be considered
Q18: To what competitive force did the printed
Q19: Which of the following is not one
Q20: _ is the ability to offer individually
Q21: A virtual company:
A) uses networks to link
Q22: The power of suppliers is one of
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