Functional area strategies
A)are concerned with how to unify the firm's several different operating strategies into a cohesive whole.
B)specify how to build and strengthen the skills,expertise,and competencies needed to execute operating-level strategies successfully.
C)support and add power to the corporate-level strategy.
D)concern the actions,approaches,and practices to be employed in managing particular functions within a business.
E)are normally crafted by operating-level managers.

Question

Quizplus · Accepted Answer

Functional area strategies concern the actions, approaches, and practices to be employed in managing particular functions within a business. They are specific to each functional area of the business, such as marketing, finance, or operations. These strategies support and add power to the overall corporate-level strategy, but they do not unify the firm's operating strategies or build competencies needed for execution. These strategies are usually developed by functional area managers rather than operating-level managers.

Functional Area Strategies