A resource-based strategy
A)focuses on exploiting a company's best-executed operating strategy.
B)is based upon efficient performance of the company's primary value chain activities.
C)concentrates on minimizing the costs associated with the design of a product or service.
D)attempts to exploit resources in a manner that offers value to customers in ways rivals are unable to match.
E)focuses on working with forward channel allies to develop capabilities to outmatch the capabilities of rivals.

Question

Quizplus · Accepted Answer

A resource-based strategy focuses on identifying and exploiting a company's unique resources and capabilities in a manner that offers value to customers in ways that rivals are unable to match. It is not solely focused on operating strategy or cost minimization, and may or may not involve working with channel allies. However, it does emphasize leveraging resources to gain a competitive advantage.

A Resource-Based Strategy