Receivers in communication see and hear based on their needs, motivations, experience, background, and other personal characteristics. This is called ________.
A) communication apprehension
B) filtering
C) selective perception
D) emotional block
E) information overload

Question

Quizplus · Accepted Answer

Selective perception is the tendency of individuals to selectively interpret what they see and hear based on their own interests, background, experience, and attitudes. This means that receivers may filter out information that is irrelevant or uncomfortable to them and pay more attention to messages that align with their preconceptions or beliefs.

Receivers in Communication See and Hear Based on Their Needs