Which of the following is an example of Business Communication 2.0 in action?
A)A manager sends out weekly newsletters to employees.
B)An electronics store invites customers to submit YouTube videos showing how to install home theater systems.
C)An advertising firm creates a television commercial for a local automobile dealer.
D)A small business owner rents sign space on neglected downtown buildings to promote revitalization efforts.
E)All of the above are examples of Business Communication 2.0.

Question

Quizplus · Accepted Answer

Business Communication 2.0 refers to the use of digital technologies and social media platforms to engage with audiences and customers in a more interactive and collaborative way. Option B is an example of this as it invites customers to create and share their own content, thereby promoting engagement and building a community around the brand. Options A, C, and D, on the other hand, are more traditional forms of business communication that rely on one-way messaging rather than active participation and collaboration.

Which of the Following Is an Example of Business Communication