When using persuasion to sell a product or idea,the goal is
A) to let the audience know this is the best choice possible.
B) to explain to the audience what will happen if they make a different choice.
C) to present your offering in the best possible light.
D) to explain how your offering is superior to all others.
E) to offer the best price based on quality.
Correct Answer:
Verified
Q16: Personality,lifestyle,and attitudes are assessed through
A)demographic surveys.
B)psychographic studies.
C)inkblot
Q17: Differences in organizational culture
A)don't affect persuasive messages.
B)can
Q18: Establishing credibility in persuasive messages
A)is impossible unless
Q19: Using simple language in persuasive messages
A)helps avoid
Q20: Marketers use quantifiable characteristics known as _
Q22: In preparing to write persuasive messages,what two
Q25: Describe at least five strategies for establishing
Q25: When you're completing a persuasive message,
A)proofread your
Q26: The AIDA approach for persuasive messages is
Q97: When is it a good idea to
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