The key feature of mass social media is that people rather than organizations control them and third-person voice is discouraged.

Name: The key feature of mass social media is that people rather than organizations control them and third-person voice is discouraged.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Mass social media allows individuals to control and curate their own content, and encourages personal communication in first-person voice rather than the more formal third-person voice typically used by organizations.

The Key Feature of Mass Social Media Is That People